YouTube is waging a war against adblockers...and losing.
  • YouTube is intensifying efforts to combat adblockers, including blocking video playback and warning users of potential account suspension.
  • Increased ads on YouTube have driven many users to adblockers, hurting both YouTube’s ad revenue and content creators reliant on ad-based income.
  • Despite these measures, many users are leaving YouTube or finding workarounds, leading creators to seek alternative revenue streams off-platform.
  • chakan2@lemmy.worldEnglish
    0·
    8 months ago

    Imagine being on the YouTube ad team…that has to be the most depressing team in tech history. Your whole existence revolves around peddling ads before people can watch the ads they want.

    • limerod@reddthat.comEnglish
      0·
      8 months ago

      Your whole existence revolves around peddling ads before people can watch the ads they want.

      Ah, what. Who wants or likes to watch ads at all?

      • pete_the_cat@lemmy.worldEnglish
        0·
        8 months ago

        A lot of creators have just turned into corporate shills. I stopped watching ETA Prime’s channel about tech reviews because it was becoming pretty clear that mostly everything he got was paid for by the company. Also, most creators are putting their own ads into their content.

        • Cephalotrocity@biglemmowski.winEnglish
          1·
          8 months ago

          Welcome to Youtube. It’s ads all the way down. Unless:

          Firefox browser, Ublock Origin extension, Sponsorblock extension

          Save 40% of your viewing time for actual content and send tips through creator’s Paypal or whatever.

          • knightly the Sneptaur@pawb.socialEnglish
            0·
            8 months ago

            You’re joking, but you’re right.

            Once the content has been created, the near-zero marginal cost of online distribution makes the concept of charging for copies wholly untenable.

            The furry community figured this out years ago, our creators work on commission or paid subscription through Patreon or one of its ilk. They (mostly) don’t care where you freely share their work because they already got paid.

            • chonglibloodsport@lemmy.worldEnglish
              0·
              8 months ago

              The knives are out for Patreon. Apple is looking to carve a big chunk out of that revenue. Google and Amazon (owner of Twitch) will not be far behind. Believe me, Google and Twitch are very unhappy that creators skip the platform monetization methods and just tell viewers to go to Patreon to bypass the heavy commissions.

              • knightly the Sneptaur@pawb.socialEnglish
                1·
                8 months ago

                Patreon deserves to die, their cut of the subscription income is extortionate for what amounts to a very limited web hosting platform.

                Open-source alternatives like Mirlo or Cloud Patron will take its place, it’s only a matter of time.