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I’ve met women who like the most assholish of hobbies, like rolling coal and crossfit. I don’t think this is a useful definition.
men will like it and there will be other genders that see the appeal
Unsupported by the logic at play. Just because some women like it doesn’t make it cool
Is there a critical mass of women where it becomes cool?
No, think about scentsy
Excellent example.
No, the only thing that makes anything cool is being different confidently; Popularity is coolness’ diagonal opposite.